ABOUT

Who am I (Will Damron)?

I'm someone who wants to live a fucking awesome life with people that I love. Huge parts of that are sharing incredible meals with each other, traveling, indulging in a few too many negronis and having fun along the way. I want to document these experiences and bring things to life that are fun to create.

What is [taste]?

A brand that I'm building that's bigger than me. I see it turning into a media business with other creators underneath the [taste] brand to help them propel their careers.

[taste] by Sarah in LA, [taste] by John in London. But it can be more than just food, too. It could be their [taste] in music, architecture, clothing, anything.

All of my videos are edited by me. All of these hats and hoodies for Vol. III are designed by me, funded directly from my pocket because I think they're sweet and want to see them exist in this world we live in.

I hope you like them too.